A REFERENCE

IN THE MICE MARKET

PANASONIC ANNUAL CONVENTION & 100 YEARS ANNIVERSARY, FEBRUARY 2018 | PALMA DE MALLORCA

Congresses & Conventions

From 12th to 16th February we organized the Panasonic Convention 2018 in Palma de Mallorca.
2.000 participants, among them 200 Press, coming from 40 different countries. In back to back along a 3 day- event.

The main venue for plenary and product exhibition was the brand new Palma Palau de Congressos by Melia and the gala dinners (3 in total) took place at the famous location of “ El Pueblo Español” , a unique open-air museum with a total area of 6,365 sqm reproducing at scale various buildings, squares and streets representative of several Spanish cities.

Here, we developed a unique and original show concept, made to measure for the event. An opera, flamenco & Jazz fusion performance where the famous Carmen from Bizet, pop and blues rhythms came together with the purest flamenco music and dance.




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