COMMUNICATING

THROUGH EXPERIENCES

INTERNATIONAL CONVENTION POLTRONESOFÀ | SEVILLE, SPAIN December 15 – 19 2023

Congresses & Conventions


The Italian leading brand in the production and sale of handmade sofas and armchairs poltronesofà with stores in Italy, France, Malta, Cyprus, Switzerland, Belgium and, recently in the U.K., held its 2023 International Convention in Seville, Spain.

Due to the large group size of this high level event, guests were divided and housed at following 5* hotels within the city: the luxurious Hotel Alfonso XIII 5 *, Hotel Meliá Colón 5* leading hotel, Eurostars Torre  Sevilla 5*, Hotel Querencia 5*, Hotel Radisson *5 y el NH Plaza de Armas *4 +.

The working sessions took place at the state-of-the art FIBES Conference and Exhibition Centre, regarded as an international leading space for the holding of major economic, cultural, social, and professional events.

After the working sessions the participants were divided among four spectacular haciendas and country estates in the province of Seville to enjoy a magical night with all the flavor of Andalusia.

A cocktail reception that included Carthusian horses, wooden casetas, flamenco groups accompanied by gitana dancers and purely Andalusian cuisine, recreated and evoked the sounds, the tastes and the feel of the prestigious and world famous Fair of Seville.

The Gala dinner and show took place at the most emblematic, iconic and magical site, Seville’s marvelous Plaza de España.

It took 5 days to build a strikingly beautiful transparent tent 2600 meters ( 8530 feet) and 15 meters  (49+ feet high) .

Guest entered the Plaza through the Avenida de Portugal to make the reveal of the awe-inspiring set up a wonderful surprise.  As guests walked under the main gallery of the majestic building they were met with musical performances during their site tour, accessing the bridge at the north end to the appetizer area in the middle of the square.

Finally the incredible Gala dinner and shows took place in this ephemeral cathedral built just for this prestigious event.

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